What Drives Them
Organized and dependable. Creates order and stability.
Color Intelligence
KAUFcolor anchors on a vivid Red (#ec1b24) as their primary brand signal, paired with Blue (#00aeef), and accented by Blue. The palette balances warm and cool tones.
#ec1b24
Primary
#00aeef
Secondary
#141313
Text
#ffffff
Background
#008fc6
Accent
#f1f1f2
Surface
Typography
Headings set in bold (a sans-serif — clean, modern, and optimized for digital), body in regular (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Brand Character
KAUFcolor is authoritative and decisive, energetic and passionate.
third
high_school
direct
Signature Words
Design Playbook
Digital Footprint
Built on WordPress.
Market Presence
Local market, based in CZ.
CZ
local
cs
KAUFcolor is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by KAUFcolor. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Brand Codes
#ec1b24
Used for the logo and some accents, creating a sense of urgency.
Arial
Used for body text, ensuring readability and a professional feel.
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