Kázetko logo

Kázetko

The Innocent

Denní

Food & Beverage·Restaurant·est. 2018·kazetko.cz
Open SansTraditionalFriendlyLocal9/12 intel

What Drives Them

🌿
The Innocent

Values simplicity and honesty. Trusted for being genuine.

QualityCommunityTradition

Color Intelligence

Kázetko anchors on a vivid Blue (#066aab) as their primary brand signal, paired with Orange (#cebda9), and accented by Red. The palette leans warm — inviting and energetic.

#066aab

Primary

#cebda9

Secondary

#ffffff

Background

#666666

Text

#cf2e2e

Accent

#f78da7

Surface

warm palette(5w/1c)Blue · Orange · Gray · Red

Typography

Headings set in Pacifico (a handwritten style — projecting personality and human warmth), body in Open Sans (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.

Aa
Open SansBodySans Serif
Aa
PacificoHeadingsHandwritten
Aa
aileronsecondary_headingSans Serif

Logo Anatomy

Kázetko uses a combination mark — pairing symbol with wordmark for versatility.

Type

Combination Mark

Contains

Icon + Text

Brand Character

Kázetko is warm and approachable, energetic and passionate, simply spoken and accessible.

Warmth
75%
Enthusiasm
70%
Confidence
60%
Formality
45%
Nostalgia
30%
Voice Person

third

Reading Level

middle_school

CTA Style

playful

Signature Words

RestauraceNové PaceKázetko

Design Playbook

No design patterns detected

Digital Footprint

Built on WordPress, active on 2 social platforms.

Built withwordpress
Social
facebookinstagram

Market Presence

Local market, headquartered in Nová Paka, CZ.

Origin

CZ

Headquarters

Nová Paka, CZ

Market Scope

local

Languages

cs

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Logo Variants

Primary Raster logo

Primary Raster

Primary Logo
Combination Mark
IconText

Brand Codes

066aab

Signature ColorSupporting

Blue color used for key buttons and accents.

Consistency80%
WebsiteSocial
ActiveOccasional

Pacifico

Typography CodeSupporting

Used for the logo, providing a playful and friendly appearance.

Consistency90%
WebsiteSocial
ActiveOccasional

Close-up food photography

Photography Style CodeSupporting

Close-up shot of food with shallow depth of field, highlighting textures and details.

Consistency90%
Website
ActiveOccasional

Social Media Intelligence

Facebook
Instagram

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