Keltik
The InnocentWhat Drives Them
Values simplicity and honesty. Trusted for being genuine.
Color Intelligence
Keltik anchors on a muted Red (#523e3a) as their primary brand signal. The palette leans warm — inviting and energetic.
#523e3a
Primary
#a49d97
Background
#dfdfdf
Background
#010101
Background
#282421
Background
#776861
Background
Typography
Headings set in Algerian (a display face — designed for headlines and visual impact), body in Times New Roman (a serif — evoking tradition, authority, and print heritage). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Brand Character
Keltik is simply spoken and accessible.
third
middle_school
soft
Signature Words
Design Playbook
Digital Footprint
.
Market Presence
Local market, based in CZ.
CZ
local
cs
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Brand Codes
Keltik
Evokes Celtic history and mythology, fitting for a historical performance group.
Algerian
Used for headings, reinforcing the historical theme.
Historical reenactment
Focus on historical fencing and performances.
Sword
A golden sword is prominently displayed in the logo.
Ježibaba
A cartoon witch character is used as a visual element.
Lu & Mi
A cartoon camera character is used as a visual element.
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