Autokemp Kapřík logo

Autokemp Kapřík

The Everyman
Travel & Tourism·Campground·kempkaprik.cz

Serves Families and individuals seeking affordable camping and outdoor recreation

Open SansRelaxingFamily-friendlyAffordableOutdoorsy11/12 intel

What Drives Them

🏠
The Everyman

Relatable and down-to-earth. Connects through belonging.

Customer satisfactionAffordabilityNatureCommunity

Color Intelligence

Autokemp Kapřík anchors on Green (#24933a) as their primary brand signal, paired with Green (#4aa05c), and accented by Green. The palette leans cool — projecting trust and professionalism.

#24933a

Primary

#4aa05c

Secondary

#047b1b

Accent

#81c796

Accent

#73af80

Accent

#adbdc4

Accent

cool palette(0w/6c)Green · Blue

Typography

Headings set in Yanone Kaffeesatz (a sans-serif — clean, modern, and optimized for digital), body in Open Sans (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.

Aa
Open SansBodySans Serif
Aa
Yanone KaffeesatzHeadingsSans Serif
Aa
Helvetica Neuesecondary_headingSans Serif
Aa
MonacoUIMonospace

Logo Anatomy

Autokemp Kapřík uses a combination mark — pairing symbol with wordmark for versatility.

Type

Combination Mark

Contains

Icon + Text

Brand Character

Autokemp Kapřík is casual and conversational, warm and approachable, energetic and passionate — also simply spoken and accessible.

Warmth
90%
Enthusiasm
80%
Confidence
65%
Nostalgia
60%
Humor
40%
Voice Person

third

Reading Level

middle_school

CTA Style

soft

Signature Words

autokemptábořištěchatkyapartmányKapřík

Design Playbook

No design patterns detected

Digital Footprint

Built on Bootstrap, active on 1 social platform.

Built withBootstrap
Social
facebook

Market Presence

Local market, headquartered in Chlum u Třeboně, CZ.

Origin

CZ

Headquarters

Chlum u Třeboně, CZ

Market Scope

local

Languages

cs

Autokemp Kapřík is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Autokemp Kapřík. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary Raster logo

Primary Raster

Primary Logo
Combination Mark
IconText

Brand Codes

Green (#248d3c)

Signature ColorSupporting

Dominant color used in the header and throughout the site, representing nature and camping.

Consistency90%
WebsiteSocial
ActiveOccasional

Yanone Kaffeesatz

Typography CodeSupporting

Used for headings, providing a casual and friendly feel.

Consistency80%
Website
ActiveOccasional

Kapřík

Naming ConventionSupporting

The name 'Kapřík' (small carp) suggests a connection to nature and the local environment.

Consistency70%
WebsiteSocial
ActiveOccasional

Social Media Intelligence

Facebook

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