Pension Koruna logo

Pension Koruna

The Everyman

Klid a pohoda u Vltavy

Travel & Tourism·Campground·kempkoruna.cz

Serves Families and outdoor enthusiasts

RennerRelaxingFamily-friendlyScenicWelcoming10/12 intel

What Drives Them

🏠
The Everyman

Relatable and down-to-earth. Connects through belonging.

TranquilityNatureCommunityAdventure

Color Intelligence

Pension Koruna anchors on Green (#7bdcb5) as their primary brand signal, paired with Blue (#abb8c3), and accented by Gray. The palette balances warm and cool tones.

#ffffff

Background

#7bdcb5

Primary

#000000

Background

#eeeeee

Accent

#abb8c3

Secondary

#00d084

Accent

balanced palette(3w/3c)Green · Gray · Blue

Typography

Headings set in Renner (a sans-serif — clean, modern, and optimized for digital), body in Arial (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.

Aa
RennerHeadingsSans Serif
Aa
Jostsecondary_headingSans Serif
Aa
ArialBodySans Serif
Aa
OswaldnavigationSans Serif

Logo Anatomy

Pension Koruna uses a combination mark — pairing symbol with wordmark for versatility.

Type

Combination Mark

Contains

Icon + Text

Brand Character

Pension Koruna is warm and approachable, energetic and passionate, simply spoken and accessible.

Warmth
85%
Enthusiasm
78%
Confidence
65%
Nostalgia
50%
Formality
40%
Voice Person

first_plural

Reading Level

middle_school

CTA Style

soft

Signature Words

kempVltavavodácirodinydovolená

Design Playbook

No design patterns detected

Digital Footprint

Built on WordPress, active on 2 social platforms.

Built withWordPress
Social
facebookinstagram

Market Presence

Local market, based in CZ.

Origin

CZ

Market Scope

local

Languages

cs

Pension Koruna is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Pension Koruna. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary Raster logo

Primary Raster

Primary Logo
Combination Mark
IconText

Brand Codes

Teal Green

Signature ColorSupporting

Used for calls to action and highlights, creating a fresh and inviting feel.

Consistency80%
WebsiteSocial
ActiveOccasional

Jost

Typography CodeSupporting

Modern sans-serif font used for headings, providing a clean and contemporary look.

Consistency90%
WebsiteSocial
ActiveOccasional

Vltava River

Heritage ElementSupporting

Emphasizes the location on the Vltava River, a key aspect of the camping experience.

Consistency70%
WebsiteSocial
ActiveOccasional

Kemp Koruna

Typography CodeSupporting

The words "Kemp Koruna" are written in a bold, sans-serif font.

Consistency90%
Website
ActiveOccasional

Crown

Signature ShapeSupporting

A stylized crown shape is present to the left of the text.

Consistency90%
Website
ActiveOccasional

Social Media Intelligence

Facebookvideo.other
Likes

10

Kemp Koruna, Zlatá Koruna. 517 To se mi líbí · Mluví o tom (29). Kemp Koruna je nejen vodácký kemp pod Zlatou Korunou - stany, karavany, chatky, hostel, penzion.

Recent Posts

Kemp Koruna je v Kemp Zlatá Koruna. 5 d  · Zlatá Koruna, Jihočeský kraj, Česká republika  · Konečně se to venku zelená a rozveseluje! Užívejte jarní dny, my už to v kempu pomalu chystáme. … Zobrazit víc + 2 Všechny reakce: 10 To se mi líbí Komentář

Image

Konečně se to venku zelená a rozveseluje! Užívejte jarní dny, my už to v kempu pomalu chystáme. … Zobrazit víc

Instagram

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