Kemp Zelené údolí
The Everyman“Rekreační středisko, kemp, bazény”
Serves Families and individuals seeking affordable outdoor recreation
What Drives Them
Relatable and down-to-earth. Connects through belonging.
Color Intelligence
Kemp Zelené údolí anchors on Blue (#1b5875) as their primary brand signal, paired with Blue (#0199db), and accented by Gray. The palette leans cool — projecting trust and professionalism.
#c0bdbb
Accent
#1b5875
Primary
#0199db
Secondary
#263323
Accent
#787e81
Accent
#fefdfd
Background
Typography
Headings set in FuturaPTDemi (a sans-serif — clean, modern, and optimized for digital), body in Open Sans (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Kemp Zelené údolí uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Kemp Zelené údolí is authoritative and decisive, warm and approachable, energetic and passionate — also simply spoken and accessible.
third
middle_school
playful
Signature Words
Design Playbook
Digital Footprint
Built on React, active on 2 social platforms.
Market Presence
Local market, based in CZ.
CZ
local
cs
Kemp Zelené údolí is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Kemp Zelené údolí. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
Forest Green
Used in the logo and website accents, reflecting the natural environment of the camp.
FuturaPTDemi
Used for headings, providing a modern and friendly look.
Mountain and Pool Icon
The logo features a stylized mountain range above a swimming pool, enclosed within a circular frame.
Rounded Sans-Serif
The logo uses a rounded sans-serif typeface for the brand name, giving it a friendly and approachable feel.
Social Media Intelligence
Dívejte se na Facebooku na příspěvky, fotky a spoustu dalšího.
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