Klaes
The CreatorServes Window and door manufacturers and distributors
What Drives Them
Brings ideas to life. Values imagination and self-expression.
Color Intelligence
Klaes anchors on Green (#4e9e3e) as their primary brand signal, and accented by Gray. The palette leans cool — projecting trust and professionalism.
#ffffff
Background
#eaebeb
Accent
#bdc0bf
Accent
#4e9e3e
Primary
#7c8b7b
Accent
#000000
Background
Typography
Headings set in Titillium Web (a sans-serif — clean, modern, and optimized for digital), body in Roboto (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Klaes uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Klaes is formal and professional, authoritative and decisive, cool and detached — also technically detailed.
third
college
direct
Signature Words
Design Playbook
Digital Footprint
Built on WordPress, active on 3 social platforms.
Market Presence
multinational, based in DE, communicating in 12 languages.
DE
multinational
en, de, bs, zh, cs, nl, fr, it, pl, sr, es, ro
Klaes is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Klaes. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
Made in Germany
Highlights the German origin and quality.
Roboto
Used for body text, providing a clean and readable appearance.
Klaes Green
#4e9e3e, used for call-to-action buttons and highlights.
Klaes diamond
The Klaes logo incorporates a diamond shape with a smaller square inside, used as a visual identifier.
Social Media Intelligence
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