KOKU.cz logo

KOKU.cz

The Ruler

KOKU • KOKU.cz

Retail·Online Retailer·koku.cz

Serves Price-conscious consumers seeking beauty and personal care products

CabinReliableTrendyAccessibleCustomer-focused11/12 intel

What Drives Them

👑
The Ruler

Organized and dependable. Creates order and stability.

AuthenticityQualityCustomer SatisfactionAffordability

Color Intelligence

and accented by Gray. The palette leans warm — inviting and energetic.

#313131

Background

#010101

Text

#c8c8c8

Accent

#969698

Accent

#fbfbfb

Background

#686868

Accent

warm palette(5w/1c)Gray

Typography

Headings set in Playfair Display SC (a serif — evoking tradition, authority, and print heritage), body in Cabin (a sans-serif — clean, modern, and optimized for digital). This serif/sans pairing creates classic typographic contrast. 4 typeface families in play — a richer, more layered typographic system.

Aa
CabinBodySans Serif
Aa
Playfair Display SCHeadingsSerif
Aa
Marck Scriptsecondary_headingScript
Aa
Source Sans PronavigationSans Serif

Logo Anatomy

KOKU.cz uses a combination mark — pairing symbol with wordmark for versatility.

Type

Combination Mark

Contains

Icon + Text

Brand Character

KOKU.cz is energetic and passionate, simply spoken and accessible.

Enthusiasm
70%
Confidence
65%
Warmth
60%
Formality
50%
Technicality
30%
Voice Person

third

Reading Level

middle_school

CTA Style

soft

Signature Words

kokuczeshopnakupujteonline

Design Playbook

No design patterns detected

Digital Footprint

Built on WordPress, active on 3 social platforms.

Built withWordPress
Social
facebookinstagramyoutube

Market Presence

Nationwide presence, based in CZ, communicating in 13 languages.

Origin

CZ

Market Scope

national

Languages

cz, sk, cs, hu, pl, ro, sl, hr, bg, el, ee, lt, lv

KOKU.cz is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by KOKU.cz. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary Raster logo

Primary Raster

Primary Logo
Combination Mark
IconText

Brand Codes

Cabin

Typography CodeSupporting

Modern and readable font used for body text.

Consistency90%
Website
ActiveOccasional

KOKU

Naming ConventionSupporting

Short and memorable name used across all platforms.

Consistency100%
WebsiteAdvertisingSocial
ActiveOccasional

KOKU wordmark

Typography CodeSupporting

The KOKU wordmark uses a bold, sans-serif font with rounded letterforms, arranged in a stacked format within a square.

Consistency90%
Website
ActiveOccasional

Social Media Intelligence

Facebook
Instagram

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