KOLARZ logo

KOLARZ

The Creator
Retail·Lighting·kolarz.com
Fjalla OneElegantModernCreativeStylish9/12 intel

What Drives Them

The Creator

Brings ideas to life. Values imagination and self-expression.

QualityInnovationDesignCraftsmanship

Color Intelligence

KOLARZ anchors on Pink (#a7144c) as their primary brand signal. The palette leans cool — projecting trust and professionalism.

#a7144c

Primary

#ffffff

Background

#1f2937

Text

#e9e6ed

Surface

#69727d

Text Alt

cool palette(2w/3c)Pink · Blue · Purple · Gray

Typography

Headings set in Fjalla One (a sans-serif — clean, modern, and optimized for digital), body in Roboto (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.

Aa
Fjalla OneHeadingsSans Serif
Aa
RobotoBodySans Serif
Aa
PT Sanssecondary_headingSans Serif
Aa
ArialUISans Serif

Logo Anatomy

KOLARZ uses a combination mark — pairing symbol with wordmark for versatility.

Type

Combination Mark

Contains

Icon + Text

Brand Character

KOLARZ is formal and professional, authoritative and decisive.

Confidence
80%
Formality
75%
Enthusiasm
65%
Exclusivity
60%
Warmth
50%
Voice Person

third

Reading Level

high_school

CTA Style

direct

Signature Words

lightinspiredaustroluxsince 1918kolarz

Design Playbook

No design patterns detected

Digital Footprint

Built on WordPress.

Built withwordpress

Market Presence

multinational, based in AT.

Origin

AT

Market Scope

multinational

Languages

en

KOLARZ is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by KOLARZ. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary Raster logo

Primary Raster

Primary Logo
Combination Mark
IconText

Brand Codes

Since 1918

Heritage ElementSupporting

Highlights the long history and tradition of the company.

Consistency90%
Website
ActiveOccasional

Burgundy

Signature ColorSupporting

Used as a primary accent color, #a7144c.

Consistency85%
Website
ActiveOccasional

Fjalla One

Typography CodeSupporting

Used for headings, providing a modern and bold look.

Consistency80%
Website
ActiveOccasional

INSPIRED BY LIGHT SINCE 1918

CatchphraseSupporting

Tagline emphasizing the brand's history and focus.

Consistency90%
Website
ActiveOccasional

Kolarz Man

MascotSupporting

A stylized black figure of a person holding a lamp above their head.

Consistency90%
Website
ActiveOccasional

Austrolux A

Signature ShapeSupporting

A large, bold, white letter 'a' on a red background.

Consistency90%
Website
ActiveOccasional

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