KOLO PRO ŽIVOT logo

KOLO PRO ŽIVOT

The Explorer

KOLO PRO ŽIVOT

Sports·Cycling Event Series·kolopro.cz

Serves Amateur cyclists of all ages and skill levels

madefor-displayEnergeticCommunity-focusedAdventurousFamily-friendly11/12 intel

What Drives Them

🧭
The Explorer

Pushes boundaries. Seeks new frontiers and experiences.

InclusivityHealthy lifestyleCommunityProfessionalism

Color Intelligence

KOLO PRO ŽIVOT anchors on Blue (#125cd4) as their primary brand signal, paired with Orange (#6d5b44), and accented by Orange. The palette leans warm — inviting and energetic.

#125cd4

Primary

#6d5b44

Secondary

#a08b64

Accent

#b5b3af

Background

#d5dfff

Accent

#f9d6d7

Accent

warm palette(4w/2c)Blue · Orange · Gray · Red

Typography

Headings set in madefor-display (a sans-serif — clean, modern, and optimized for digital), body in helveticaneuew01-45ligh (a sans-serif — clean, modern, and optimized for digital). 6 typeface families in play — a richer, more layered typographic system.

Aa
madefor-displayHeadingsSans Serif
Aa
helveticaneuew01-45lighBodySans Serif
Aa
madefor-textsecondary_headingSans Serif
Aa
ArialUISans Serif
Aa
poppinsnavigationSans Serif
Aa
helveticaneuew01-65medicaptionSans Serif

Logo Anatomy

KOLO PRO ŽIVOT uses a combination mark — pairing symbol with wordmark for versatility.

Type

Combination Mark

Contains

Icon + Text

Brand Character

KOLO PRO ŽIVOT is authoritative and decisive, warm and approachable, energetic and passionate.

Enthusiasm
82%
Confidence
75%
Warmth
68%
Urgency
63%
Nostalgia
52%
Voice Person

third

Reading Level

high_school

CTA Style

direct

Signature Words

KOLO PRO ŽIVOTseriálzávodůhorských kolechamatérských

Design Playbook

Photography

Action shots, Event photography, Outdoor

Lighting

natural

Color Treatment

vibrant

Icons

flat

Navigation

horizontal

Call to Action

rounded

Spacing

balanced

Hero Approach

image_carousel

Digital Footprint

Built on Wix, active on 3 social platforms.

Built withWix
Social
FacebookInstagramYouTube

Market Presence

Nationwide presence, headquartered in Praha, CZ.

Origin

CZ

Headquarters

Praha, CZ

Market Scope

national

Languages

cs

KOLO PRO ŽIVOT is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by KOLO PRO ŽIVOT. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary SVG logo

Primary SVG

Primary Logo
Combination Mark
IconText

Brand Codes

Vibrant Yellow

Signature ColorSupporting

The bright yellow (#ffc215) is used for the logo, buttons, and key accents throughout the website, creating a sense of energy and visibility.

Consistency90%
WebsiteAdvertisingSocial
ActiveOccasional

Madefor Display

Typography CodeSupporting

The Madefor Display font is used for headings, providing a modern and sporty feel.

Consistency80%
Website
ActiveOccasional

KOLO PRO ŽIVOT

CatchphraseSupporting

The brand name itself is used as a tagline and repeated throughout the website, reinforcing brand recognition.

Consistency100%
WebsiteAdvertisingSocial
ActiveOccasional

Action-Packed Event Photos

Photography Style CodeSupporting

The website features dynamic action shots of cyclists participating in events, capturing the excitement and energy of the races.

Consistency70%
WebsiteSocial
ActiveOccasional

Czech Cycling Community

Cultural SymbolSupporting

The brand promotes cycling events within the Czech Republic, fostering a sense of community and national pride.

Consistency60%
WebsiteSocial
ActiveOccasional

KOLO PRO ŽIVOT font

Typography CodeSupporting

The brand uses a specific bold sans-serif font for its logo and headings, creating a strong and recognizable visual identity.

Consistency90%
Website
ActiveOccasional

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