KONCEPTUAL
The CreatorWhat Drives Them
Brings ideas to life. Values imagination and self-expression.
Color Intelligence
KONCEPTUAL anchors on a vivid Red (#f0523d) as their primary brand signal, paired with Blue (#00bac7), and accented by Gray. The palette leans warm — inviting and energetic.
#232021
Text
#777576
Accent
#fdfdfd
Background
#f0523d
Primary
#e4e4e4
Accent
#00bac7
Secondary
Typography
Headings set in Sorts Mill Goudy (a serif — evoking tradition, authority, and print heritage), body in Cabin (a sans-serif — clean, modern, and optimized for digital). This serif/sans pairing creates classic typographic contrast. 5 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
KONCEPTUAL uses a wordmark — the brand name IS the logo, relying on typography alone. Minimal complexity — clean and scalable across all touchpoints. Style: minimalist, modern.
Wordmark
rectangle
Text
3/10
Brand Character
KONCEPTUAL is authoritative and decisive, technically detailed.
first_plural
college
soft
Signature Words
Design Playbook
architectural, professional
natural
color
flat
top
rounded
clean
image
Digital Footprint
Built on Squarespace, active on 2 social platforms.
Market Presence
Local market, based in CZ.
CZ
local
en
KONCEPTUAL is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by KONCEPTUAL. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoPrimary shape: rectangle
Brand Codes
4cc4d6
Teal color used for accents and highlights, creating a modern and creative feel.
Cabin
Used for headings, providing a modern and slightly geometric feel.
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