KULIČKA logo

KULIČKA

The Everyman

zařídíme vám výlet

Travel·Tour Operator·oskulicka.cz

Serves Families and groups seeking travel experiences in the Czech Republic

SS JuicyFolioCUSTsetFriendlyReliableEngagingLocal11/12 intel

What Drives Them

🏠
The Everyman

Relatable and down-to-earth. Connects through belonging.

Customer SatisfactionCommunityExplorationAuthenticity

Color Intelligence

KULIČKA anchors on a muted Blue (#8e8ea8) as their primary brand signal, paired with Purple (#211824), and accented by Gray. The palette balances warm and cool tones.

#8e8ea8

Primary

#211824

Secondary

#d9d9d9

Accent

#bdc4d9

Accent

#676767

Accent

#82485a

Accent

balanced palette(3w/3c)Blue · Purple · Gray · Pink

Typography

Headings set in SS JuicyFolioCUSTset (a display face — designed for headlines and visual impact), body in brioso-pro (a serif — evoking tradition, authority, and print heritage). 3 typeface families in play — a richer, more layered typographic system.

Aa
SS JuicyFolioCUSTsetHeadingsDisplay
Aa
brioso-proBodySerif
Aa
abril-titlingsecondary_headingSerif

Logo Anatomy

KULIČKA uses a combination mark — pairing symbol with wordmark for versatility.

Type

Combination Mark

Contains

Icon + Text

Brand Character

KULIČKA is authoritative and decisive, warm and approachable, energetic and passionate — also simply spoken and accessible.

Enthusiasm
80%
Confidence
70%
Warmth
70%
Humor
60%
Formality
40%
Voice Person

first_plural

Reading Level

middle_school

CTA Style

soft

Signature Words

výletzařídímeKULIČKAspolekcestování

Design Playbook

No design patterns detected

Digital Footprint

active on 1 social platform.

Social
facebook

Market Presence

Local market, based in CZ.

Origin

CZ

Market Scope

local

Languages

cs

KULIČKA is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by KULIČKA. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary Raster logo

Primary Raster

Primary Logo
Combination Mark
IconText

Brand Codes

KULIČKA

Naming ConventionSupporting

The name itself suggests travel and exploration.

Consistency100%
WebsiteSocial
ActiveOccasional

Swirl

Signature ShapeSupporting

A swirl shape is used in the logo and as a decorative element.

Consistency80%
Website
ActiveOccasional

SS JuicyFolioCUSTset

Typography CodeSupporting

Unique font used for the logo and headings.

Consistency70%
Website
ActiveOccasional

Social Media Intelligence

Facebook

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