What Drives Them
Brings ideas to life. Values imagination and self-expression.
Color Intelligence
KWS anchors on a vivid Orange (#ff6e06) as their primary brand signal, paired with Green (#23684a), and accented by Green. The palette leans cool — projecting trust and professionalism.
#ff6e06
Primary
#23684a
Secondary
#cdd0c5
Accent
#759789
Accent
#56836f
Accent
#b1a790
Accent
Typography
Headings set in var(--font-family-regular) (a sans-serif — clean, modern, and optimized for digital), body in var(--font-family-default) (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Brand Character
KWS is authoritative and decisive, technically detailed.
third
college
formal
Signature Words
Design Playbook
Digital Footprint
active on 3 social platforms.
Market Presence
multinational, based in DE.
DE
multinational
cs
KWS is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by KWS. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Brand Codes
KWS Orange
Used in the logo and for accents, conveying energy and innovation.
Yu Gothic
Used for headings and body text, providing a modern and readable feel.
SEJEME BUDOUCNOST
Tagline emphasizing the company's focus on the future of agriculture.
Social Media Intelligence
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