Lanová dráha Sněžka, a.s.
The Innocent“Lanová dráha Sněžka”
Serves Tourists visiting Sněžka
What Drives Them
Values simplicity and honesty. Trusted for being genuine.
Color Intelligence
Lanová dráha Sněžka, a.s. anchors on a vivid Blue (#0081c6) as their primary brand signal, paired with Blue (#1e2432), and accented by Orange. The palette balances warm and cool tones.
#0081c6
Primary
#1e2432
Secondary
#edbc68
Accent
#ffffff
Background
#1e2432
Text
#ffffff
Surface
Typography
Headings set in museo700 (a sans-serif — clean, modern, and optimized for digital), body in Open Sans (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Lanová dráha Sněžka, a.s. uses a combination mark — pairing symbol with wordmark for versatility. Moderate detail — balancing distinctiveness with versatility. Style: mountain, ropeway, modern.
Combination Mark
rectangle
Icon + Text
6/10
Brand Character
Lanová dráha Sněžka, a.s. is authoritative and decisive, energetic and passionate, simply spoken and accessible.
third
high_school
direct
Signature Words
Design Playbook
landscape, nature, travel
natural
full_color
flat
horizontal
rounded
moderate
image
Digital Footprint
active on 2 social platforms.
Market Presence
Nationwide presence, headquartered in Pec pod Sněžkou, CZ.
CZ
Pec pod Sněžkou, CZ
national
cs
Lanová dráha Sněžka, a.s. is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Lanová dráha Sněžka, a.s.. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoPrimary shape: rectangle
Brand Codes
Bright Blue
Used extensively for the primary navigation and call-to-action buttons.
Open Sans
Used for body text, providing a clean and readable experience.
Sněžka Mountain
The mountain itself is a national symbol.
Teardrop Icon
The logo features stylized teardrop shapes in varying shades of blue and green, representing water and nature.
Social Media Intelligence
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