LANSON PRAHA s.r.o. logo

LANSON PRAHA s.r.o.

The Everyman
Retail·Footwear·lanson1.webnode.cz

Serves Adults and children seeking comfortable and durable footwear

AKA MetropolisPracticalReliableComfortableApproachable11/12 intel

What Drives Them

🏠
The Everyman

Relatable and down-to-earth. Connects through belonging.

QualityComfortDurabilityCustomer Satisfaction

Color Intelligence

LANSON PRAHA s.r.o. anchors on Orange (#e4d2b8) as their primary brand signal, paired with Blue (#0097f5), and accented by Blue. The palette leans cool — projecting trust and professionalism.

#e4d2b8

Primary

#0097f5

Secondary

#a1a0a2

Background

#c6e8fd

Accent

#fefefe

Background

#454347

Text

cool palette(2w/4c)Orange · Blue · Gray

Typography

Headings set in AKA Metropolis (a sans-serif — clean, modern, and optimized for digital), body in Playfair Display Flex (a serif — evoking tradition, authority, and print heritage). This serif/sans pairing creates classic typographic contrast. 5 typeface families in play — a richer, more layered typographic system.

Aa
AKA MetropolisHeadingsSans Serif
Aa
Metropolissecondary_headingSans Serif
Aa
Playfair Display FlexBodySerif
Aa
Playfair-DisplaycaptionSerif
Aa
Fira SansnavigationSans Serif

Logo Anatomy

LANSON PRAHA s.r.o. uses a combination mark — pairing symbol with wordmark for versatility.

Type

Combination Mark

Contains

Icon + Text

Brand Character

LANSON PRAHA s.r.o. is authoritative and decisive.

Confidence
75%
Formality
65%
Warmth
55%
Enthusiasm
50%
Technicality
40%
Voice Person

first_plural

Reading Level

high_school

CTA Style

direct

Signature Words

obuvskandinávskéWESTPORT

Design Playbook

Lighting

natural

Color Treatment

full_color

Navigation

top

Call to Action

rounded

Spacing

moderate

Hero Approach

image

Digital Footprint

Built on webnode.

Built withwebnode

Market Presence

Nationwide presence, headquartered in Prague, CZ.

Origin

SE

Headquarters

Prague, CZ

Market Scope

national

Languages

cs

LANSON PRAHA s.r.o. is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by LANSON PRAHA s.r.o.. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary Raster logo

Primary Raster

Primary Logo
Combination Mark
IconText

Brand Codes

AKA Metropolis

Typography CodeSupporting

Modern font used for headings

Consistency70%
Website
ActiveOccasional

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