JAFA BETON STYL
The InnocentServes Municipalities and urban planners
What Drives Them
Values simplicity and honesty. Trusted for being genuine.
Color Intelligence
JAFA BETON STYL anchors on Green (#90ab1b) as their primary brand signal, paired with Blue (#152b27), and accented by Gray. The palette balances warm and cool tones.
#90ab1b
Primary
#152b27
Secondary
#49484b
Text
#c7c7c0
Accent
#000000
Background
#909692
Accent
Typography
Headings set in var(--template-headings-font) (a sans-serif — clean, modern, and optimized for digital), body in Roboto (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
JAFA BETON STYL uses a combination mark — pairing symbol with wordmark for versatility. Moderate detail — balancing distinctiveness with versatility. Style: geometric, modern, clean.
Combination Mark
rectangle
Icon + Text
5/10
Brand Character
JAFA BETON STYL is authoritative and decisive.
third
middle_school
direct
Signature Words
Design Playbook
product, outdoor
natural
full_color
flat
horizontal
rounded
moderate
image
Digital Footprint
active on 3 social platforms.
Market Presence
Nationwide presence, headquartered in Pohnánec, CZ.
CZ
Pohnánec, CZ
national
cs
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Logo Variants
Primary SVG
Primary LogoPrimary shape: rectangle
Brand Codes
Established 1997
Mention of being a leading manufacturer in the Czech Republic since 1997.
Olive Green
Used as a primary color in the logo and website design.
Descriptive Product Names
Product names clearly describe the item (e.g., 'Parkové lavičky', 'Betonové koše').
Product Focused
Clear, well-lit photos showcasing the products in various settings.
Bench Silhouette
The stylized silhouette of a concrete bench and trash receptacle is used as a logo.
JAFA BETON Font
The brand name "JAFA BETON" is displayed in a specific, bold sans-serif font.
Social Media Intelligence
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