Lihovárek Prusíkova logo

Lihovárek Prusíkova

The Ruler

Lihovárek.cz - Nejlepší české destiláty, likéry, whisky, giny a absinth na jednom místě

Food & Beverage·Alcoholic Beverages·lihovarek.cz

Serves Connoisseurs of fine spirits

Source Sans 3artisanalauthenticsophisticatedtraditional11/12 intel

What Drives Them

👑
The Ruler

Commands authority and sets the standard for the category.

qualitycraftsmanshiptraditionlocal sourcing

Color Intelligence

Lihovárek Prusíkova anchors on Orange (#b67d5b) as their primary brand signal, paired with Red (#d33a36), and accented by Gray. The palette leans warm — inviting and energetic.

#221e1f

Text

#d8d6d0

Accent

#b67d5b

Primary

#5b615b

Accent

#d33a36

Secondary

#3c840f

Accent

warm palette(4w/1c)Gray · Orange · Red · Green

Typography

Headings set in Exo 2 (a sans-serif — clean, modern, and optimized for digital), body in Source Sans 3 (a sans-serif — clean, modern, and optimized for digital). 5 typeface families in play — a richer, more layered typographic system.

Aa
Source Sans 3BodySans Serif
Aa
Exo 2HeadingsSans Serif
Aa
Arialsecondary_headingSans Serif
Aa
FrauncesUISerif
Aa
InternavigationSans Serif

Logo Anatomy

Lihovárek Prusíkova uses a combination mark — pairing symbol with wordmark for versatility.

Type

Combination Mark

Contains

Icon + Text

Brand Character

Lihovárek Prusíkova is authoritative and decisive, warm and approachable, energetic and passionate.

Enthusiasm
75%
Confidence
70%
Warmth
70%
Formality
50%
Technicality
45%
Voice Person

first_plural

Reading Level

middle_school

CTA Style

soft

Signature Words

lihovardestilátyřemeslněpaličů

Design Playbook

Photography

product photography, lifestyle

Lighting

natural

Color Treatment

full_color

Icons

flat

Navigation

horizontal

Call to Action

rounded

Spacing

moderate

Hero Approach

image

Digital Footprint

Built on Shoptet, active on 5 social platforms.

Built withShoptet
Social
instagramfacebookyoutubelinkedintiktok

Market Presence

Nationwide presence, based in CZ.

Origin

CZ

Market Scope

national

Languages

cs

Lihovárek Prusíkova is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Lihovárek Prusíkova. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary Raster logo

Primary Raster

Primary Logo
Combination Mark
IconText

Brand Codes

Nejlepší české destiláty

CatchphraseSupporting

Repeated phrase emphasizing the quality of Czech spirits.

Consistency70%
WebsiteSocial
ActiveOccasional

Finding the best distilleries

Origin StorySupporting

The website tells the story of finding the best local distilleries.

Consistency80%
WebsiteSocial
ActiveOccasional

Dark Red

Signature ColorSupporting

Used for accents and calls to action, creating a sense of warmth and tradition.

Consistency70%
WebsiteSocial
ActiveOccasional

Bearded man

Founder FigureSupporting

A bearded man appears in the og image and in a popup on the homepage, possibly the founder or a spokesperson.

Consistency90%
Website
ActiveOccasional

L-shaped leaf

Signature ShapeSupporting

The logo features a stylized leaf shape resembling the letter 'L', with a gradient from blue to light blue.

Consistency80%
Website
ActiveOccasional

Social Media Intelligence

Facebook
Instagram

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