Liliput.cz logo

Liliput.cz

The Innocent
Retail·Model Trains·liliput.cz

Serves Model train enthusiasts

ArialReliableDetailedEnthusiasticTraditional10/12 intel

What Drives Them

🌿
The Innocent

Values simplicity and honesty. Trusted for being genuine.

QualityPrecisionCommunityNostalgia

Color Intelligence

Liliput.cz anchors on Red (#c12528) as their primary brand signal, paired with Blue (#536276), and accented by Red. The palette leans warm — inviting and energetic.

#c12528

Primary

#536276

Secondary

#e50608

Accent

#000000

Background

#efefef

Accent

#1295c5

Accent

warm palette(4w/2c)Red · Blue · Gray

Typography

Headings set in CalibriBold (a sans-serif — clean, modern, and optimized for digital), body in Arial (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.

Aa
ArialBodySans Serif
Aa
CalibriBoldHeadingsSans Serif
Aa
Trebuchet MSsecondary_headingSans Serif

Logo Anatomy

Liliput.cz uses a combination mark — pairing symbol with wordmark for versatility.

Type

Combination Mark

Contains

Icon + Text

Brand Character

Liliput.cz is energetic and passionate.

Enthusiasm
75%
Warmth
65%
Confidence
60%
Nostalgia
60%
Formality
40%
Voice Person

third

Reading Level

middle_school

CTA Style

playful

Signature Words

vláčkymodelováželeznicevagonkymodely

Design Playbook

No design patterns detected

Digital Footprint

Built on React, active on 2 social platforms.

Built withReact
Social
facebookyoutube

Market Presence

Nationwide presence, based in CZ.

Origin

CZ

Market Scope

national

Languages

cs

Liliput.cz is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Liliput.cz. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary Raster logo

Primary Raster

Primary Logo
Combination Mark
IconText

Brand Codes

Red

Signature ColorSupporting

Used for accents and calls to action, providing a playful and energetic look.

Consistency70%
WebsiteSocial
ActiveOccasional

Arial

Typography CodeSupporting

Used for headings and body text, providing a clean and readable appearance.

Consistency85%
WebsiteSocial
ActiveOccasional

Descriptive

Naming ConventionSupporting

The name 'Liliput' suggests small size, fitting for model trains.

Consistency100%
WebsiteSocial
ActiveOccasional

Binocular Crown

Signature ShapeSupporting

A red binocular shape with a crown on top.

Consistency90%
Website
ActiveOccasional

Social Media Intelligence

Facebook

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