Penzion Daniela
The Innocent“Ubytování na jedničku”
Serves Families with children
What Drives Them
Values simplicity and honesty. Trusted for being genuine.
Color Intelligence
Penzion Daniela anchors on a muted Green (#dde1d1) as their primary brand signal, paired with Green (#95bc32), and accented by Green. The palette leans warm — inviting and energetic.
#dde1d1
Primary
#95bc32
Secondary
#a1b766
Accent
#bcc79e
Accent
#fefefe
Background
#b5cb7c
Accent
Typography
Headings set in Libre Franklin (a sans-serif — clean, modern, and optimized for digital), body in Open Sans (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Penzion Daniela uses a combination mark — pairing symbol with wordmark for versatility. Moderate detail — balancing distinctiveness with versatility. Style: rustic, farm, nature.
Combination Mark
rectangle
Icon + Text
6/10
Brand Character
Penzion Daniela is warm and approachable, energetic and passionate, simply spoken and accessible.
first_plural
middle_school
soft
Signature Words
Design Playbook
natural, candid, lifestyle
natural
full_color
flat
navbar
rounded
comfortable
image
Digital Footprint
Built on WordPress, active on 3 social platforms.
Market Presence
Local market, headquartered in Horní Planá, CZ, communicating in 2 languages.
CZ
Horní Planá, CZ
local
cs, de
Penzion Daniela is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Penzion Daniela. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoPrimary shape: rectangle
Brand Codes
Light Green
Used in the website's background and accents, creating a natural and farm-like feel.
Libre Franklin
Used for headings, providing a modern and readable feel.
Warm and inviting
Photos of the farm, animals, and family activities.
Farm setting
Emphasizes the farm's history and rural location near Lipno.
Farm Circle
A circular illustration featuring a house on a farm with fields and trees, surrounded by a ring of leaves.
Penzion Daniela Font
The words 'PENZION DANIELA' are written in a distinctive, slightly stylized font, with horizontal lines above and below.
Social Media Intelligence
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