LIRAN logo

LIRAN

The Innocent

Přímo z čajových plantáží!

Food & Beverage·Tea·liran.cz

Serves Tea enthusiasts

Open SansTraditionalAuthenticNaturalRelaxing11/12 intel

What Drives Them

🌿
The Innocent

Values simplicity and honesty. Trusted for being genuine.

QualityTraditionSustainabilityCustomer Satisfaction

Color Intelligence

LIRAN anchors on a vivid Green (#2b6903) as their primary brand signal, paired with Green (#cedcc4), and accented by Green. The palette leans warm — inviting and energetic.

#2b6903

Primary

#cedcc4

Secondary

#fefefe

Background

#99b784

Accent

#5c8c3c

Accent

#1b3a05

Accent

warm palette(1w/0c)Green

Typography

Headings set in Arial (a sans-serif — clean, modern, and optimized for digital), body in Open Sans (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.

Aa
Open SansBodySans Serif
Aa
ArialHeadingsSans Serif
Aa
Helveticasecondary_headingSans Serif

Logo Anatomy

LIRAN uses a combination mark — pairing symbol with wordmark for versatility.

Type

Combination Mark

Contains

Icon + Text

Brand Character

LIRAN is warm and approachable, energetic and passionate.

Warmth
85%
Enthusiasm
75%
Confidence
65%
Formality
55%
Technicality
40%
Voice Person

first_plural

Reading Level

middle_school

CTA Style

soft

Signature Words

čajproduktyobchodliranprodej

Design Playbook

Lighting

natural

Color Treatment

full_color

Icons

flat

Navigation

horizontal

Call to Action

rounded

Spacing

moderate

Hero Approach

image

Digital Footprint

Built on PrestaShop, active on 2 social platforms.

Built withPrestaShop
Social
facebookinstagram

Market Presence

Nationwide presence, based in CZ.

Origin

CZ

Market Scope

national

Languages

cs

LIRAN is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by LIRAN. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary Raster logo

Primary Raster

Primary Logo
Combination Mark
IconText

Brand Codes

Forest Green

Signature ColorSupporting

Used as the primary brand color, representing nature and freshness.

Consistency80%
WebsiteAdvertisingSocial
ActiveOccasional

Open Sans

Typography CodeSupporting

Used for headings and body text, providing a clean and readable look.

Consistency90%
Website
ActiveOccasional

Selection of Teas

Proprietary IngredientSupporting

Focus on a wide selection of teas and tea products.

Consistency70%
Website
ActiveOccasional

LIRAN logo

Typography CodeSupporting

The LIRAN logo features a stylized, handwritten-style font in a dark green color, with a white swoosh underneath the text.

Consistency90%
Website
ActiveOccasional

Social Media Intelligence

Facebook
Instagram

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