Lokál Dlouhááá
The InnocentWhat Drives Them
Values simplicity and honesty. Trusted for being genuine.
Color Intelligence
Lokál Dlouhááá anchors on a muted Orange (#bfb6ae) as their primary brand signal, paired with Orange (#938475), and accented by Orange. The palette leans warm — inviting and energetic.
#bfb6ae
Primary
#938475
Secondary
#6a5642
Accent
#fdf9f9
Background
#c91230
Accent
#d46672
Accent
Typography
Headings set in Knockout (a display face — designed for headlines and visual impact), body in Apercu (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Lokál Dlouhááá uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Lokál Dlouhááá is authoritative and decisive, warm and approachable, energetic and passionate — also simply spoken and accessible.
first_plural
middle_school
soft
Signature Words
Design Playbook
Digital Footprint
active on 2 social platforms.
Market Presence
Local market, headquartered in Prague, CZ, communicating in 2 languages.
CZ
Prague, CZ
local
en, cs
Lokál Dlouhááá is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Lokál Dlouhááá. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
Dark Brown (#442910)
Used for text and accents, creating a warm, rustic feel.
Apercu
Used for body text, providing a modern, readable feel.
perfectly served Pilsner beer and authentic Czech food
Repeated phrase emphasizing the core offerings.
Social Media Intelligence
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![0,75 [Sedmička] logo](/assets/075-cz/logo/512.png){kind=logo}
