Lokál U Bílé kuželky
The InnocentServes Locals and tourists seeking traditional Czech cuisine and beer
What Drives Them
Values simplicity and honesty. Trusted for being genuine.
Color Intelligence
Lokál U Bílé kuželky anchors on a muted Orange (#bfb6ae) as their primary brand signal, paired with Orange (#6a5642), and accented by Red. The palette leans warm — inviting and energetic.
#bfb6ae
Primary
#6a5642
Secondary
#c8102f
Accent
#da7a91
Accent
#d14054
Accent
#fdf9f9
Background
Typography
Headings set in Knockout (a display face — designed for headlines and visual impact), body in Apercu (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Lokál U Bílé kuželky uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Lokál U Bílé kuželky is warm and approachable, energetic and passionate, simply spoken and accessible.
first_plural
middle_school
soft
Signature Words
Design Playbook
Food photography, Interior photography
natural
realistic
Digital Footprint
active on 2 social platforms.
Market Presence
Local market, headquartered in Prague, CZ, communicating in 2 languages.
CZ
Prague, CZ
local
en, cs
Lokál U Bílé kuželky is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Lokál U Bílé kuželky. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
Czech Food Tradition
Emphasis on serving honest Czech food.
Genuine pub atmosphere
Used to describe the experience offered.
Apercu
Used for headings, providing a modern yet classic feel.
Dark Brown
Used for the background and text, evoking a traditional pub atmosphere.
Red Star A
A red star with a white letter A inside, likely representing the brand's quality or a specific cultural reference.
Social Media Intelligence
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![0,75 [Sedmička] logo](/assets/075-cz/logo/512.png){kind=logo}
