TK LTC 1927 Praha - Michle
The InnocentServes Local tennis enthusiasts
What Drives Them
Values simplicity and honesty. Trusted for being genuine.
The brand emphasizes its long history (founded in 1927) and tradition, creating a sense of stability and established presence in the Prague tennis community. This is reinforced by the 'heritage_element' code and the nostalgic voice profile.
Color Intelligence
TK LTC 1927 Praha - Michle anchors on a muted Green (#cbdad5) as their primary brand signal, paired with Green (#95bdb0), and accented by Green. The palette leans cool — projecting trust and professionalism.
#cbdad5
Primary
#95bdb0
Secondary
#b1cdc4
Accent
#e9ebeb
Background
#0a6647
Accent
#589380
Accent
Typography
Headings set in Playfair Display (a serif — evoking tradition, authority, and print heritage), body in Assistant (a sans-serif — clean, modern, and optimized for digital). This serif/sans pairing creates classic typographic contrast. 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
TK LTC 1927 Praha - Michle uses a combination mark — pairing symbol with wordmark for versatility. Moderate detail — balancing distinctiveness with versatility. Style: traditional, sports, geometric.
Combination Mark
circle
Icon + Text
6/10
Brand Character
TK LTC 1927 Praha - Michle is warm and approachable, energetic and passionate, simply spoken and accessible.
first_plural
middle_school
direct
Signature Words
Design Playbook
action, candid
natural
full_color
flat
horizontal
rounded
comfortable
image_carousel
Digital Footprint
Built on WordPress.
Market Presence
Local market, headquartered in Prague, CZ.
CZ
Prague, CZ
local
cs
TK LTC 1927 Praha - Michle is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by TK LTC 1927 Praha - Michle. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary SVG
Primary LogoPrimary shape: circle
Brand Codes
Founding Year
References to the club's founding in 1927.
LTC Blue
The dark blue color (#020381) used in the logo and website elements.
Playfair Display Heading
Use of Playfair Display for headings.
Czech Tennis
References to Czech tennis traditions.
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