What Drives Them
Commands authority and sets the standard for the category.
Color Intelligence
LUGGI MEN′S anchors on a muted Orange (#5d4b3f) as their primary brand signal, paired with Orange (#443328), and accented by Orange. The palette leans warm — inviting and energetic.
#5d4b3f
Primary
#443328
Secondary
#281913
Accent
#606060
Accent
#a29387
Accent
#948272
Accent
Typography
Headings set in Playfair Display SC (a serif — evoking tradition, authority, and print heritage), body in proxima-nova (a sans-serif — clean, modern, and optimized for digital). This serif/sans pairing creates classic typographic contrast. 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
LUGGI MEN′S uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
LUGGI MEN′S is formal and professional, authoritative and decisive, simply spoken and accessible.
third
high_school
formal
Signature Words
Design Playbook
Digital Footprint
Built on TYPO3 CMS, active on 2 social platforms.
Market Presence
Nationwide presence, based in CZ.
CZ
national
cs
LUGGI MEN′S is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by LUGGI MEN′S. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary SVG
Primary LogoBrand Codes
Elegantly Posed Men
The brand uses a photography style featuring elegantly posed men in a natural outdoor setting.
5d4b3f
Dark brown used for text and accents, conveying sophistication.
Playfair Display SC
Used for headings, adding a touch of classic elegance.
Brand name + item type
Products are named with the brand name followed by the item type.
Serif Font
The brand uses a serif font for its logo and main text on the website.
Earthy Tones
The brand uses a photography style with earthy tones and a focus on natural light.
Social Media Intelligence
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