Alza.cz
The Ruler“Alza.cz – rychlý a pohodlný nákup odkudkoliv”
Serves Tech-savvy consumers
What Drives Them
Organized and dependable. Creates order and stability.
Color Intelligence
Alza.cz anchors on a muted Blue (#a8aeb8) as their primary brand signal, paired with Blue (#5772a2), and accented by Blue. The palette balances warm and cool tones.
#ffffff
Background
#000000
Background
#a8aeb8
Primary
#5772a2
Secondary
#26344d
Accent
#d6317d
Accent
Typography
Headings set in Helvetica CE (a sans-serif — clean, modern, and optimized for digital), body in Roboto (a sans-serif — clean, modern, and optimized for digital). 5 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Alza.cz uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Alza.cz is casual and conversational, authoritative and decisive, energetic and passionate — also urgent and action-driven.
third
middle_school
urgent
Signature Words
Design Playbook
Digital Footprint
.
Market Presence
Nationwide presence, based in CZ.
CZ
national
cs
Alza.cz is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Alza.cz. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary SVG
Primary LogoBrand Codes
Alza Green
Not explicitly mentioned, but implied by brand recognition. The green is used throughout the website.
Alza Alien
The green alien is a recognizable mascot.
Extensive Filtering
Detailed product filtering options are a key part of the user experience.
Alza + Category
Prefixing product lines with 'Alza' (e.g., AlzaPower).
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