MADETA, a.s.
The Innocent“MADETA - Tak chutná mléko”
What Drives Them
Values simplicity and honesty. Trusted for being genuine.
Color Intelligence
MADETA, a.s. anchors on a vivid Blue (#004388) as their primary brand signal, paired with Yellow (#282720), and accented by Blue. The palette leans cool — projecting trust and professionalism.
#004388
Primary
#282720
Secondary
#ffffff
Background
#838e99
Accent
#082631
Accent
#6d93bb
Accent
Typography
Headings set in ApexNew-medium (a sans-serif — clean, modern, and optimized for digital), body in Segoe UI (a sans-serif — clean, modern, and optimized for digital). 5 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
MADETA, a.s. uses a wordmark — the brand name IS the logo, relying on typography alone. Minimal complexity — clean and scalable across all touchpoints. Style: modern, clean, corporate.
Wordmark
rectangle
Text
3/10
Brand Character
MADETA, a.s. is authoritative and decisive, warm and approachable.
first_plural
high_school
direct
Signature Words
Design Playbook
product, lifestyle
natural
full_color
flat
horizontal
rounded
balanced
Digital Footprint
active on 4 social platforms.
Market Presence
Nationwide presence, headquartered in České Budějovice, CZ, communicating in 3 languages.
CZ
České Budějovice, CZ
national
cs, en, sk
MADETA, a.s. is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by MADETA, a.s.. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary SVG
Primary LogoPrimary shape: rectangle
Brand Codes
Founding Year 1837
Emphasizes the long tradition of the company.
Deep Blue
Used in the logo and website design.
Cow Mascot
A cartoon cow head is used as a recurring mascot, often with a friendly expression.
Strawberry Milk Packaging
The strawberry milk packaging features a distinctive design with strawberries and a red and white color scheme.
Social Media Intelligence
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