MAPEI
The Creator“Mapei - adhesives, sealants, chemical products for building”
Serves Construction professionals
What Drives Them
Brings ideas to life. Values imagination and self-expression.
Color Intelligence
MAPEI anchors on a muted Blue (#bac7cf) as their primary brand signal, paired with Blue (#255c77), and accented by Blue. The palette leans cool — projecting trust and professionalism.
#bac7cf
Primary
#255c77
Secondary
#6c8fa1
Accent
#ffffff
Background
#0079c2
Accent
#0051c3
Accent
Typography
Headings set in Montserrat (a sans-serif — clean, modern, and optimized for digital), body in Helvetica (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
MAPEI uses a wordmark — the brand name IS the logo, relying on typography alone. Minimal complexity — clean and scalable across all touchpoints. Style: clean, modern.
Wordmark
rectangle
Text
3/10
Brand Character
MAPEI is formal and professional, authoritative and decisive, technically detailed.
third
college
direct
Signature Words
Design Playbook
Digital Footprint
active on 4 social platforms.
Market Presence
Global presence, based in XX.
XX
global
en
MAPEI is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by MAPEI. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoPrimary shape: rectangle
Brand Codes
Mapei Blue
Dominant color used throughout the website and branding, #05405b
Montserrat
Modern and clean font used for headings and body text.
80 years of excellence
Highlighting the company's long history and experience.
Adhesives and Sealants
Focus on specialized chemical products for building.
World Map Silhouette
A world map silhouette filled with a dense pattern of human figures, suggesting a global community or workforce.
Social Media Intelligence
Přečtěte si víc o tom, jak shromažďujeme, používáme a sdílíme data uživatelů při podpoře Facebooku, Instagramu, Messengeru a dalších produktů. Můžete využít nástroje ke správě předvoleb soukromí.
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