Marketingnasolar.cz
The CaregiverServes Small to medium-sized businesses
What Drives Them
Puts people first. Builds trust through genuine care.
Color Intelligence
and accented by Gray. The palette leans warm — inviting and energetic.
#b2b2b2
Accent
#fafafa
Background
#5b5b5b
Accent
#2e2e2e
Text
#040404
Background
#868686
Accent
Typography
Headings set in Bungee (a display face — designed for headlines and visual impact), body in Open Sans (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Marketingnasolar.cz uses a combination mark — pairing symbol with wordmark for versatility. Moderate detail — balancing distinctiveness with versatility. Style: modern, clean, professional.
Combination Mark
abstract
Icon + Text
5/10
Brand Character
Marketingnasolar.cz is authoritative and decisive, warm and approachable, energetic and passionate.
third
high_school
direct
Signature Words
Design Playbook
stock, business, lifestyle
natural
full_color
flat
horizontal
rounded
comfortable
image
Digital Footprint
Built on WordPress, active on 3 social platforms.
Market Presence
Regional presence, headquartered in Prostějov, CZ.
CZ
Prostějov, CZ
regional
cs
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Logo Variants
Primary Raster
Primary LogoPrimary shape: abstract
Brand Codes
Dark Blue
The dark blue (#020381) is used in the logo and as a primary color for headings and key elements.
Bungee for Headings
The Bungee font is used for main headings, creating a modern and slightly playful feel.
Rounded Buttons
Call-to-action buttons consistently use rounded corners, contributing to a friendly and approachable design.
Czech Language
The website is entirely in Czech, emphasizing a focus on the local Czech market.
Service-Focused Language
Repeated use of phrases like 'Tvorba webu' (Web Creation) and 'Digitální marketing' (Digital Marketing) highlights core services.
Clenched Fist
A stylized black clenched fist with a white outline is used as a symbol.
Social Media Intelligence
Dívejte se na Facebooku na příspěvky, fotky a spoustu dalšího.
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