MARTEN, spol. s r.o.
The Creator“Kompletní grafické a marketingové služby”
Serves Businesses seeking marketing and graphic design solutions
What Drives Them
Brings ideas to life. Values imagination and self-expression.
Color Intelligence
MARTEN, spol. s r.o. anchors on a vivid Blue (#006eb9) as their primary brand signal, paired with Blue (#b7e0f1), and accented by Gray. The palette leans cool — projecting trust and professionalism.
#006eb9
Primary
#414141
Text
#000000
Background
#bfbfc0
Accent
#d2d2d3
Accent
#b7e0f1
Secondary
Typography
Headings set in Roboto (a sans-serif — clean, modern, and optimized for digital), body in latepoint (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
MARTEN, spol. s r.o. uses a combination mark — pairing symbol with wordmark for versatility. Moderate detail — balancing distinctiveness with versatility. Style: modern, clean, professional.
Combination Mark
rectangle
Icon + Text
5/10
Brand Character
MARTEN, spol. s r.o. is authoritative and decisive, energetic and passionate.
third
high_school
direct
Signature Words
Design Playbook
professional, stock, product
natural
full_color
flat
horizontal
rounded
balanced
slider
Digital Footprint
Built on WordPress.
Market Presence
Regional presence, headquartered in Prague, CZ.
CZ
Prague, CZ
regional
cs
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Logo Variants
Primary Raster
Primary LogoPrimary shape: rectangle
Brand Codes
#13a1d9
Bright blue used for key elements and calls to action.
Inter
Clean and modern sans-serif font used for body text, providing readability.
DTP
Acronym for Desktop Publishing, highlighting a key service.
Dotted sphere
The website features a recurring motif of spheres composed of dots, with one sphere having blue dots.
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