Matousv.cz
The Innocent“Vítejte v našem obchodě”
Serves Leatherworkers and craft enthusiasts
What Drives Them
Values simplicity and honesty. Trusted for being genuine.
Color Intelligence
Matousv.cz anchors on Orange (#b38517) as their primary brand signal, paired with Orange (#4c380b), and accented by Orange. The palette leans warm — inviting and energetic.
#b38517
Primary
#4c380b
Secondary
#997214
Accent
#765810
Accent
#7e7616
Accent
#fffc00
Accent
Typography
Headings set in Exo 2 (a sans-serif — clean, modern, and optimized for digital), body in Source Sans 3 (a sans-serif — clean, modern, and optimized for digital). 5 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Matousv.cz uses a combination mark — pairing symbol with wordmark for versatility. Moderate detail — balancing distinctiveness with versatility. Style: rustic, natural, traditional.
Combination Mark
circle
Icon + Text
6/10
Brand Character
Matousv.cz is authoritative and decisive, warm and approachable, energetic and passionate — also simply spoken and accessible.
third
high_school
direct
Design Playbook
product, lifestyle
natural
realistic
flat
horizontal
rounded
comfortable
image
Digital Footprint
Built on Shoptet, active on 1 social platform.
Market Presence
Local market, based in CZ.
CZ
local
cs
Matousv.cz is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Matousv.cz. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoPrimary shape: circle
Brand Codes
Wolf Head
A stylized golden wolf head is used as a mascot.
KŮŽE VLČEK
The words 'KŮŽE VLČEK' are prominently displayed in a specific font.
Shield Shape
A shield-like shape frames the logo elements.
Social Media Intelligence
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