MEKRA logo

MEKRA

The Creator

Lepší viditelnost Lepší bezpečnost Reflecting your visions

Automotive·Automotive Parts·mekra.cz

Serves Manufacturers of trucks, buses, and commercial vehicles

PoppinsReliability-nessReliableTechnicalProfessionalInnovative11/12 intel

What Drives Them

The Creator

Brings ideas to life. Values imagination and self-expression.

Reliability-ness

MEKRA emphasizes safety and quality through technical expertise, suggesting a core focus on dependable performance and consistent results in providing visibility solutions for vehicles.

SafetyQualityInnovationCustomer Focus

Color Intelligence

MEKRA anchors on a vivid Blue (#08377c) as their primary brand signal, paired with Orange (#ac9679), and accented by Blue. The palette balances warm and cool tones.

#08377c

Primary

#ac9679

Secondary

#43689b

Accent

#869cbe

Accent

#f89265

Accent

#776956

Accent

balanced palette(3w/3c)Blue · Orange

Typography

MEKRA uses Poppins across both headings and body — a sans-serif — clean, modern, and optimized for digital. Single-font system — disciplined and consistent.

Aa
PoppinsBodySans Serif
Aa
PoppinsHeadingsSans Serif

Logo Anatomy

MEKRA uses a combination mark — pairing symbol with wordmark for versatility.

Type

Combination Mark

Contains

Icon + Text

Brand Character

MEKRA is formal and professional, authoritative and decisive, technically detailed.

Confidence
90%
Technicality
85%
Formality
80%
Warmth
40%
Enthusiasm
40%
Voice Person

third

Reading Level

college

CTA Style

formal

Signature Words

zpětná zrcadlakamerové systémyautomobilové dílynákladní vozidla

Design Playbook

No design patterns detected

Digital Footprint

.

Market Presence

multinational, based in CZ.

Origin

CZ

Market Scope

multinational

Languages

cs

MEKRA is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by MEKRA. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary Raster logo

Primary Raster

Primary Logo
Combination Mark
IconText

Brand Codes

Dark Blue (#062251)

Signature ColorSupporting

Dominant color used in the logo and website design, conveying stability and professionalism.

Consistency90%
Website
ActiveOccasional

Poppins

Typography CodeSupporting

Modern and clean font used for headings and body text.

Consistency90%
Website
ActiveOccasional

Camera Systems

Proprietary TechnologySupporting

Highlighting their advanced camera systems for vehicles.

Consistency70%
Website
ActiveOccasional

Mekra Logo Font

Typography CodeSupporting

The Mekra logo uses a distinctive, slightly italicized sans-serif font with a unique 'M' and 'K' character design.

Consistency90%
Website
ActiveOccasional

Product in Context

Photography Style CodeSupporting

The product photography style features the products in the context of their use, such as mirrors on trucks or cameras mounted on vehicles.

Consistency80%
Website
ActiveOccasional

Product photography

Photography Style CodeSupporting

The website features product photography with a focus on clear, well-lit images against a neutral background, often showcasing the product's functionality or application.

Consistency80%
Website
ActiveOccasional

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