Mendelova univerzita v Brně - Centrum sportovních aktivit
The Everyman“Zveme vás na čtyřdenní turistický kurz v nádherném prostředí Vysokých Tater. Čekají nás horské túry s výhledy na štíty, plesy i tatranskou přírodu v jednom z nejkrásnějších pohoří střední Evropy.”
Serves University students and staff
What Drives Them
Relatable and down-to-earth. Connects through belonging.
Color Intelligence
Mendelova univerzita v Brně - Centrum sportovních aktivit anchors on Green (#79be15) as their primary brand signal, paired with Orange (#645433), and accented by Orange. The palette leans warm — inviting and energetic.
#79be15
Primary
#1c1c1c
Text
#ffffff
Background
#645433
Secondary
#dce3e4
Surface
#412f20
Accent
Typography
Headings set in Pepi (a sans-serif — clean, modern, and optimized for digital), body in Arial (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Mendelova univerzita v Brně - Centrum sportovních aktivit uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Mendelova univerzita v Brně - Centrum sportovních aktivit is authoritative and decisive, energetic and passionate, simply spoken and accessible.
third
middle_school
direct
Signature Words
Design Playbook
Outdoor, Action, Landscape
natural
full_color
flat
horizontal
rounded
moderate
image
Digital Footprint
active on 2 social platforms.
Market Presence
Nationwide presence, headquartered in Brno, CZ.
CZ
Brno, CZ
national
cs
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Logo Variants
Primary Raster
Primary LogoBrand Codes
#79be15
Bright green used for the logo and key elements, representing activity and health.
Pepi
Used for headings, giving a modern and sporty feel.
MENDELU
The acronym for Mendel University in Brno.
Social Media Intelligence
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