Mendelova univerzita v Brně - Odbor informačních technologií
The Ruler“Odbor informačních technologií”
Serves University students and staff
What Drives Them
Organized and dependable. Creates order and stability.
Color Intelligence
Mendelova univerzita v Brně - Odbor informačních technologií anchors on Green (#78be14) as their primary brand signal, paired with Green (#bec6b2), and accented by Gray. The palette leans warm — inviting and energetic.
#78be14
Primary
#272826
Background
#fcfcfc
Background
#bec6b2
Secondary
#d1d1d0
Accent
#80827c
Accent
Typography
Headings set in Pepi (a sans-serif — clean, modern, and optimized for digital), body in Arial (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Mendelova univerzita v Brně - Odbor informačních technologií uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Mendelova univerzita v Brně - Odbor informačních technologií is formal and professional, authoritative and decisive, cool and detached.
third
college
direct
Signature Words
Design Playbook
Digital Footprint
active on 3 social platforms.
Market Presence
Nationwide presence, headquartered in Brno, CZ.
CZ
Brno, CZ
national
cs
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Logo Variants
Primary SVG
Primary LogoBrand Codes
Mendel Green
#78be14, used in the logo and as a primary accent color throughout the website.
Pepi
Used for headings, giving a modern and slightly playful feel.
OIT
Odbor informačních technologií is consistently referred to as OIT.
Social Media Intelligence
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