MENTALCAFE
The Everyman“MENTALCAFE – Kavárna na kolečkách”
Serves Local community members, event attendees
What Drives Them
Relatable and down-to-earth. Connects through belonging.
Color Intelligence
MENTALCAFE anchors on Blue (#d2e6f2) as their primary brand signal, paired with Blue (#00aed2), and accented by Blue. The palette leans cool — projecting trust and professionalism.
#d2e6f2
Primary
#00aed2
Secondary
#00ffff
Accent
#afd2ea
Accent
#89b8dc
Accent
#6c97c8
Accent
Typography
Headings set in Montserrat (a sans-serif — clean, modern, and optimized for digital), body in Nunito (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
MENTALCAFE uses a combination mark — pairing symbol with wordmark for versatility. Moderate detail — balancing distinctiveness with versatility. Style: modern, friendly, approachable.
Combination Mark
circle
Icon + Text
5/10
Brand Character
MENTALCAFE is authoritative and decisive, warm and approachable, energetic and passionate — also simply spoken and accessible.
third
middle_school
soft
Signature Words
Design Playbook
Candid, Event photography
natural
full_color
flat
horizontal
rounded
moderate
image
Digital Footprint
Built on WordPress, active on 2 social platforms.
Market Presence
Local market, based in CZ.
CZ
local
cs
MENTALCAFE is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by MENTALCAFE. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoPrimary shape: circle
Brand Codes
Mentalcafe Blue
The shade #0274be is used for the logo, headings, and key buttons, creating a consistent brand color.
Montserrat Headings
The use of Montserrat for headings gives a modern and approachable feel.
Czech Language
The website is primarily in Czech, reflecting its local focus.
Location-based Events
Events are often named after the location where they are held.
Founded Year
The copyright notice includes the founding year, adding a sense of establishment.
Spoon and Coffee Bean Heart
The logo features a spoon and a heart made of coffee beans, representing the cafe's social and coffee-related aspects.
Social Media Intelligence
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![0,75 [Sedmička] logo](/assets/075-cz/logo/512.png){kind=logo}
