Meteosam logo

Meteosam

The Everyman

Předpověď bouřek

Weather Forecasting·Weather·est. 2023·meteosam.cz

Serves General public in Czech Republic interested in weather forecasts and alerts

ffwdInformativeReliableAccurateModern10/12 intel

What Drives Them

🏠
The Everyman

Relatable and down-to-earth. Connects through belonging.

AccuracyTimelinessCommunityInnovation

Color Intelligence

Meteosam anchors on a vivid Yellow (#ffdd0a) as their primary brand signal, paired with Pink (#392f37), and accented by Gray. The palette leans warm — inviting and energetic.

#c1c1c1

Accent

#040404

Text

#545454

Accent

#ffdd0a

Primary

#392f37

Secondary

#675767

Accent

warm palette(4w/0c)Gray · Yellow · Pink

Typography

Headings set in ffwd (a sans-serif — clean, modern, and optimized for digital), body in Open Sans (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.

Aa
ffwdHeadingsSans Serif
Aa
Open SansBodySans Serif
Aa
Encode Sans Condensedsecondary_headingcondensed

Logo Anatomy

Meteosam uses a combination mark — pairing symbol with wordmark for versatility.

Type

Combination Mark

Contains

Icon + Text

Brand Character

Meteosam is authoritative and decisive, energetic and passionate, urgent and action-driven.

Confidence
80%
Urgency
75%
Enthusiasm
70%
Technicality
60%
Warmth
55%
Voice Person

third

Reading Level

high_school

CTA Style

urgent

Signature Words

předpověďpočasívýstrahy

Design Playbook

No design patterns detected

Digital Footprint

Built on WordPress, active on 2 social platforms.

Built withWordPress
Social
youtubeinstagram

Market Presence

Nationwide presence, based in CZ.

Origin

CZ

Market Scope

national

Languages

cs

Meteosam is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Meteosam. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary Raster logo

Primary Raster

Primary Logo
Combination Mark
IconText

Brand Codes

Bright Yellow

Signature ColorSupporting

Used for highlighting weather warnings and important information, conveying urgency.

Consistency80%
WebsiteSocial
ActiveOccasional

Ffwd

Typography CodeSupporting

Used for headings, providing a modern and bold appearance.

Consistency85%
WebsiteSocial
ActiveOccasional

Meteosam

Acronym CodeSupporting

Short and memorable brand name.

Consistency95%
WebsiteAdvertisingSocial
ActiveOccasional

Lightning Bolt

Signature ShapeSupporting

A yellow lightning bolt is used in place of the letter 'O' in the word 'METEO'.

Consistency90%
Website
ActiveOccasional

Bold Sans-Serif

Typography CodeSupporting

The logo uses a bold, sans-serif typeface with rounded corners for the letters.

Consistency80%
Website
ActiveOccasional

Social Media Intelligence

Instagram

More brands in Weather Forecasting

Explore other brands in this industry to compare visual identities.