METRUM
The Ruler“Firma METRUM se zabývá dovozem, distribucí a výrobou LEPIDEL, TMELŮ, TAVNÝCH LEPIDEL a souvisejícího sortimentu pro PRŮMYSL i HOBBY. Významnou část sortimentu firmy tvoří stavební chemie Č”
Serves Industrial and Hobby Users
What Drives Them
Organized and dependable. Creates order and stability.
Color Intelligence
METRUM anchors on Blue (#1f4696) as their primary brand signal, paired with Blue (#d0cfe2), and accented by Red. The palette leans cool — projecting trust and professionalism.
#1f4696
Primary
#d0cfe2
Secondary
#e11925
Accent
#7570aa
Accent
#393085
Accent
#ac9745
Accent
Typography
Headings set in Signika (a sans-serif — clean, modern, and optimized for digital), body in Verdana (a sans-serif — clean, modern, and optimized for digital).
Logo Anatomy
METRUM uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
METRUM is authoritative and decisive.
third
high_school
direct
Signature Words
Design Playbook
Digital Footprint
active on 3 social platforms.
Market Presence
Nationwide presence, based in CZ.
CZ
national
cs
METRUM is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by METRUM. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
Navy Blue
Used in the logo and as a primary color for headings and accents.
Fire Engine Red
Used for highlighting key information and calls to action.
Signika
Used for headings and body text, providing a modern and readable appearance.
Blue and White Bottles
The cleaning products are packaged in white bottles with blue labels featuring a stylized droplet icon.
METRUM Font
The METRUM logo uses a specific sans-serif font, with the 'M' having a distinctive shape.
Social Media Intelligence
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