MICHAEL STORE logo

MICHAEL STORE

The Sage
Retail·Coffee & Tea·michaelstore.cz

Serves Coffee enthusiasts and professionals

sansproboldCoffee-ExpertnessKnowledgeableReliablePassionateCustomer-focused11/12 intel

What Drives Them

📖
The Sage

Seeks truth. Wins through knowledge and informed perspective.

Coffee-Expertness

The brand focuses on coffee machines, coffee preparation, and accessories, positioning itself as a central hub for all things coffee-related. The values, personality, and signature words all point to a deep understanding and passion for coffee.

QualityExpertiseCustomer SatisfactionCommunity

Color Intelligence

and accented by Gray. The palette leans warm — inviting and energetic.

#d5d5d5

Accent

#fefefe

Background

#838382

Accent

#ababab

Accent

#4f4f4e

Text

#161615

Background

warm palette(6w/0c)Gray

Typography

Headings set in sansprobold (a sans-serif — clean, modern, and optimized for digital), body in sansproregular (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.

Aa
sansproboldHeadingsSans Serif
Aa
sansprosemiboldsecondary_headingSans Serif
Aa
sansproregularBodySans Serif
Aa
sansproregularnavigationSans Serif

Logo Anatomy

MICHAEL STORE uses a combination mark — pairing symbol with wordmark for versatility.

Type

Combination Mark

Contains

Icon + Text

Brand Character

MICHAEL STORE is warm and approachable, energetic and passionate.

Enthusiasm
75%
Warmth
68%
Confidence
62%
Formality
55%
Technicality
45%
Voice Person

third

Reading Level

high_school

CTA Style

direct

Signature Words

kávové centrumkávovarůkávydoplňkůpřípravu kávy

Design Playbook

No design patterns detected

Digital Footprint

active on 2 social platforms.

Social
facebookinstagram

Market Presence

Local market, based in CZ.

Origin

CZ

Market Scope

local

Languages

cs

MICHAEL STORE is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by MICHAEL STORE. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary SVG logo

Primary SVG

Primary Logo
Combination Mark
IconText

Brand Codes

Dark Gray

Signature ColorSupporting

Used in the logo and website text, providing a neutral and sophisticated feel.

Consistency90%
WebsiteSocial
ActiveOccasional

Sanspro

Typography CodeSupporting

Used throughout the website for headings and body text, creating a clean and modern look.

Consistency95%
WebsiteSocial
ActiveOccasional

Product Focus

Naming ConventionSupporting

Naming products and services based on coffee and coffee preparation.

Consistency85%
WebsiteSocial
ActiveOccasional

Script Logo

Typography CodeSupporting

The logo features a flowing, handwritten-style script font for the name "Michael STORE".

Consistency90%
Website
ActiveOccasional

Close-up Food

Photography Style CodeSupporting

The photography style emphasizes close-up shots of food and drink, often with shallow depth of field to highlight textures and details.

Consistency80%
Website
ActiveOccasional

Social Media Intelligence

Facebook
Instagram

More brands in Retail

Explore other brands in this industry to compare visual identities.