Městské informační a kulturní středisko Krnov
The InnocentServes Local residents and tourists
What Drives Them
Values simplicity and honesty. Trusted for being genuine.
Color Intelligence
Městské informační a kulturní středisko Krnov anchors on Blue (#26a2e3) as their primary brand signal, paired with Red (#c5251a), and accented by Orange. The palette leans warm — inviting and energetic.
#26a2e3
Primary
#c5251a
Secondary
#c79825
Accent
#f1b684
Accent
#f9faf9
Background
#010100
Background
Typography
Headings set in Roboto-Bold (a sans-serif — clean, modern, and optimized for digital), body in Roboto (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Městské informační a kulturní středisko Krnov uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Městské informační a kulturní středisko Krnov is warm and approachable, energetic and passionate, simply spoken and accessible.
third
middle_school
direct
Signature Words
Design Playbook
Digital Footprint
Built on joomla!, active on 2 social platforms.
Market Presence
Local market, headquartered in Krnov, CZ.
CZ
Krnov, CZ
local
cs
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Logo Variants
Primary Raster
Primary LogoBrand Codes
MIKS Blue
Used in the logo and website header.
Roboto
Used for body text, providing a clean and modern feel.
Krnov City Crest
Likely used in physical location and some marketing materials.
Social Media Intelligence
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