Mimoušek.cz
The Caregiver“Mimoušek.cz - Společně tvoříme dětský svět”
Serves Mothers and expectant mothers
What Drives Them
Puts people first. Builds trust through genuine care.
Color Intelligence
Mimoušek.cz anchors on Orange (#8f694b) as their primary brand signal, paired with Orange (#f2ede6), and accented by Blue. The palette leans warm — inviting and energetic.
#8f694b
Primary
#f2ede6
Secondary
#25223b
Accent
#fcd688
Accent
#c8b9ad
Accent
#a8907d
Accent
Typography
Headings set in Exo 2 (a sans-serif — clean, modern, and optimized for digital), body in Source Sans 3 (a sans-serif — clean, modern, and optimized for digital). 5 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Mimoušek.cz uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Mimoušek.cz is authoritative and decisive, warm and approachable, energetic and passionate — also simply spoken and accessible.
first_plural
middle_school
playful
Signature Words
Design Playbook
Digital Footprint
Built on myshoptet.com, active on 4 social platforms.
Market Presence
Nationwide presence, based in CZ.
CZ
national
cs
Mimoušek.cz is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Mimoušek.cz. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
Dusty Rose
Used as a primary color, creating a soft and inviting feel.
Mimoušek
The brand name itself acts as a mascot, suggesting a cute and friendly character.
Koala logo
The logo features a light brown koala holding a smaller, darker brown koala, next to the brand name.
Soft, warm baby photography
The photography style features soft lighting, warm tones, and focuses on babies and mothers in cozy, natural settings.
Social Media Intelligence
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