Místní knihovna Francova Lhota
The Innocent“úterý : 16.00 - 17.30”
What Drives Them
Values simplicity and honesty. Trusted for being genuine.
Color Intelligence
Místní knihovna Francova Lhota anchors on a vivid Yellow (#ffc000) as their primary brand signal, paired with Gray (#9d9d9d). The palette leans warm — inviting and energetic.
#ffc000
Primary
#000000
Text
#ffffff
Background
#9d9d9d
Secondary
#393939
Text Alt
Typography
Headings set in Playfair Display Flex (a serif — evoking tradition, authority, and print heritage), body in Metropolis (a sans-serif — clean, modern, and optimized for digital). This serif/sans pairing creates classic typographic contrast. 5 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Místní knihovna Francova Lhota uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Místní knihovna Francova Lhota is formal and professional, warm and approachable, simply spoken and accessible.
third
middle_school
formal
Signature Words
Design Playbook
Digital Footprint
Built on webnode.
Market Presence
Local market, based in CZ.
CZ
local
cs
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Logo Variants
Primary Raster
Primary LogoBrand Codes
Golden Yellow
#ffc000 used in the header and as an accent color.
Playfair Display Flex
Used for headings, giving a classic and readable feel.
Shallow depth of field
The image uses a shallow depth of field to focus on the book and flowers, blurring the background.
Heart-shaped book pages
The book pages are folded into a heart shape, creating a distinctive visual element.
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