Mlékárna Valašské Meziříčí logo

Mlékárna Valašské Meziříčí

The Innocent

Když se spojí lahodný smetanový jogurt z Valašska a legendární medový dort Marlenka z podhůří Beskyd, vznikne něco jedinečného - poctivý jogurt s chutí medového těsta a pražených oříšků. Tento produkt

Food Production·Dairy Products·est. 2022·mlekarna-valmez.cz
RobotoTraditionalAuthenticFamily-orientedHigh-quality10/12 intel

What Drives Them

🌿
The Innocent

Values simplicity and honesty. Trusted for being genuine.

TraditionQualityLocal SourcingFamily

Color Intelligence

Mlékárna Valašské Meziříčí anchors on a vivid Blue (#003266) as their primary brand signal, paired with Blue (#00537f), and accented by Blue. The palette leans cool — projecting trust and professionalism.

#003266

Primary

#00537f

Secondary

#000077

Accent

#00514d

Accent

#c3b48b

Accent

#b2c720

Accent

cool palette(2w/4c)Blue · Orange · Yellow

Typography

Headings set in Atma (a display face — designed for headlines and visual impact), body in Roboto (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.

Aa
RobotoBodySans Serif
Aa
AtmaHeadingsDisplay
Aa
Segoe UIUISans Serif

Logo Anatomy

Mlékárna Valašské Meziříčí uses a combination mark — pairing symbol with wordmark for versatility.

Type

Combination Mark

Contains

Icon + Text

Brand Character

Mlékárna Valašské Meziříčí is warm and approachable, energetic and passionate, simply spoken and accessible.

Warmth
80%
Enthusiasm
75%
Confidence
65%
Formality
55%
Nostalgia
50%
Voice Person

first_plural

Reading Level

high_school

CTA Style

soft

Signature Words

mlékárnaValašské Meziříčíproduktytradičníkvalita

Design Playbook

No design patterns detected

Digital Footprint

active on 4 social platforms.

Social
facebookinstagramtiktokyoutube

Market Presence

Nationwide presence, headquartered in Krásno nad Bečvou, CZ.

Origin

CZ

Headquarters

Krásno nad Bečvou, CZ

Market Scope

national

Languages

cs

Mlékárna Valašské Meziříčí is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Mlékárna Valašské Meziříčí. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary Raster logo

Primary Raster

Primary Logo
Combination Mark
IconText

Brand Codes

Dark Blue

Signature ColorSupporting

Used in the logo and website header, specifically #003266.

Consistency90%
WebsiteSocial
ActiveOccasional

Roboto

Typography CodeSupporting

Used for body text, providing a clean and modern feel.

Consistency80%
Website
ActiveOccasional

Valašské Meziříčí

Cultural SymbolSupporting

The brand name references the region, emphasizing local origin.

Consistency90%
WebsiteSocial
ActiveOccasional

Product Naming

Naming ConventionSupporting

Products are named with a focus on the type of dairy product (e.g., milk, yogurt) and sometimes a flavor or special characteristic.

Consistency70%
WebsiteSocial
ActiveOccasional

Social Media Followers

Number CodeSupporting

Actively promotes follower counts on social media.

Consistency60%
Social
ActiveOccasional

Dandelion fluff

Illustration Style CodeSupporting

The website features an illustration of dandelion fluff, creating a natural and airy feel.

Consistency70%
Website
ActiveOccasional

Creamy product photography

Photography Style CodeSupporting

The product photography features a creamy, bright style with ingredients displayed alongside the products.

Consistency80%
Website
ActiveOccasional

Cup logo

Signature ShapeSupporting

The logo features a stylized cup with liquid splashing out, creating a distinctive shape.

Consistency90%
Website
ActiveOccasional

Social Media Intelligence

Facebook
Instagram

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