Moje Lavazza

The Innocent

Food & Beverage·Coffee & Coffee Equipment·mojelavazza.cz

Serves Coffee enthusiasts and businesses seeking coffee solutions

MontserratReliablePracticalApproachableTraditional11/12 intel

What Drives Them

🌿

The Innocent

Values simplicity and honesty. Trusted for being genuine.

QualityCustomer ServiceTraditionAccessibility

Color Intelligence

Moje Lavazza anchors on Green (#7bb527) as their primary brand signal, paired with Red (#564039), and accented by Gray. The palette leans warm — inviting and energetic.

#2d0d03

Text

#7bb527

Primary

#564039

Secondary

#dbd6d5

Accent

#4d5913

Accent

#64891d

Accent

warm palette(4w/0c)Green · Red · Gray

Typography

Headings set in Montserrat (a sans-serif — clean, modern, and optimized for digital), body in arial (a sans-serif — clean, modern, and optimized for digital). 5 typeface families in play — a richer, more layered typographic system.

Montserrat— HeadingsSans Serif

arial— BodySans Serif

Roboto— secondary_headingSans Serif

proxima-nova— navigationSans Serif

Raleway— captionSans Serif

Logo Anatomy

Moje Lavazza uses a combination mark — pairing symbol with wordmark for versatility.

Type

Combination Mark

Contains

Icon + Text

Brand Character

Moje Lavazza is authoritative and decisive, warm and approachable, energetic and passionate.

Enthusiasm

80%

Confidence

75%

Warmth

70%

Formality

50%

Technicality

45%

Voice Person

first_plural

Reading Level

middle_school

CTA Style

playful

Signature Words

KávaKávovaryPodůKapslíLavazza

Design Playbook

Photography

product, lifestyle

Lighting

natural

Color Treatment

full_color

Icons

flat

Navigation

horizontal

Call to Action

rounded

Spacing

comfortable

Hero Approach

image_carousel

Digital Footprint

Built on WordPress, active on 3 social platforms.

Websitehttps://mojelavazza.cz

Built withWordPress

Social

facebooktwitterlinkedin

Market Presence

Nationwide presence, headquartered in Prague, CZ.

Origin

Headquarters

Prague, CZ

Market Scope

national

Languages

Moje Lavazza is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Moje Lavazza. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary Raster

Primary Logo

Combination Mark

IconText

Brand Codes

Forest Green

Signature ColorSupporting

Used for accents and call-to-action buttons, associated with freshness and quality.

Consistency80%

WebsiteSocial

ActiveOccasional

Montserrat

Typography CodeSupporting

Used for headings, providing a modern and clean look.

Consistency90%

WebsiteSocial

ActiveOccasional

Lavazza Packaging

Packaging CodeSupporting

Distinctive Lavazza coffee packaging is prominently displayed.

Consistency95%

WebsiteAdvertisingSocial

ActiveOccasional

Coffee Bean Icon

Illustration Style CodeSupporting

A stylized green coffee bean icon is used in the logo.

Consistency90%

Website

ActiveOccasional

ProKava Font

Typography CodeSupporting

The brand name 'ProKava' is written in a distinctive font, with 'Pro' in green and 'Kava' in brown.

Consistency80%

Website

ActiveOccasional

Coffee Bean Pile

Photography Style CodeSupporting

The website uses a photography style featuring piles of coffee beans, often spilling out of a green cup.

Consistency70%

Website

ActiveOccasional

Social Media Intelligence

Facebook

More brands in Food & Beverage

Explore other brands in this industry to compare visual identities.

(NE) VINNÁ KAVÁRNA

rbold

0,75 [Sedmička]

Lora

1. karlštejnský mikropivovar Karlíček

RuslanDisplay

1000chuti.cz

Dancing Script

123PIZZA

Roboto Condensed

1754 ROASTERY

Poppins