MOODA.cz
“Dámská móda – s námi budete retro i futuro!”
Serves Women aged 18-45 interested in current fashion trends
What Drives Them
Color Intelligence
MOODA.cz anchors on a muted Blue (#35354b) as their primary brand signal. The palette leans cool — projecting trust and professionalism.
#000000
Background
#35354b
Primary
#1a1932
Background
#f9f8f9
Background
#54515a
Background
#9b95a0
Background
Typography
Headings set in Exo 2 (a sans-serif — clean, modern, and optimized for digital), body in Source Sans 3 (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
MOODA.cz uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
MOODA.cz is authoritative and decisive, warm and approachable, energetic and passionate — also simply spoken and accessible.
first_plural
middle_school
playful
Signature Words
Design Playbook
Digital Footprint
Built on myshoptet, active on 2 social platforms.
Market Presence
Nationwide presence, based in CZ.
CZ
national
cs
MOODA.cz is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by MOODA.cz. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
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Primary Raster
Primary LogoBrand Codes
Bright Pink
Used as a primary accent color for headings and key elements.
Source Sans 3
Used for body text, creating a clean and readable experience.
Retro i Futuro
Repeated phrase emphasizing the range of fashion styles offered.
MOODA logo
The MOODA logo uses a bold, sans-serif typeface with a slightly condensed appearance, creating a modern and clean look.
Dress photography
The photography style features models wearing dresses, often with a focus on the dress's design and fit, using bright and clean lighting.
Social Media Intelligence
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