MORITZ & BAKER
The RulerWhat Drives Them
Organized and dependable. Creates order and stability.
Color Intelligence
MORITZ & BAKER anchors on a muted Orange (#3b302a) as their primary brand signal, paired with Blue (#00236c), and accented by Blue. The palette leans cool — projecting trust and professionalism.
#3b302a
Primary
#00236c
Secondary
#000055
Accent
#00007f
Accent
#212c62
Accent
#c6a032
Accent
Typography
Headings set in slick (a sans-serif — clean, modern, and optimized for digital), body in var(--bs-font-sans-serif) (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
MORITZ & BAKER uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
MORITZ & BAKER is authoritative and decisive, warm and approachable, energetic and passionate — also simply spoken and accessible.
first_plural
high_school
direct
Design Playbook
Digital Footprint
Built on Bootstrap, active on 4 social platforms.
Market Presence
Local market, headquartered in Prague, CZ.
CZ
Prague, CZ
local
en
MORITZ & BAKER is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by MORITZ & BAKER. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
Moritz & Baker
The brand is named after its founders.
Smiling Man
A smiling, bald man with glasses is used as a recurring visual element.
Social Media Intelligence
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