Moto Aixam logo

Moto Aixam

The Everyman
Automotive·Auto Parts·est. 2000·motoaixam.cz

Serves Moped owners and repair shops

Helvetica NeueReliablePracticalHelpfulApproachable11/12 intel

What Drives Them

🏠
The Everyman

Relatable and down-to-earth. Connects through belonging.

AffordabilityQuality PartsCustomer ServiceAccessibility

Color Intelligence

Moto Aixam anchors on Red (#a4231e) as their primary brand signal, paired with Orange (#4c3f34), and accented by Red. The palette leans warm — inviting and energetic.

#a4231e

Primary

#4c3f34

Secondary

#c2928f

Accent

#f8be03

Accent

#9e790d

Accent

#d5cddb

Accent

warm palette(5w/1c)Red · Orange · Yellow · Purple

Typography

Moto Aixam uses Helvetica Neue across both headings and body — a sans-serif — clean, modern, and optimized for digital.

Aa
Helvetica NeueBodySans Serif
Aa
Helvetica NeueHeadingsSans Serif
Aa
MenloUIMonospace

Logo Anatomy

Moto Aixam uses a combination mark — pairing symbol with wordmark for versatility.

Type

Combination Mark

Contains

Icon + Text

Brand Character

Moto Aixam is authoritative and decisive, technically detailed.

Confidence
75%
Technicality
70%
Formality
65%
Enthusiasm
55%
Warmth
45%
Voice Person

third

Reading Level

high_school

CTA Style

direct

Signature Words

motoaixammopedy

Design Playbook

Photography

product photography

Lighting

natural

Color Treatment

full_color

Icons

flat

Navigation

horizontal

Call to Action

rounded

Spacing

comfortable

Hero Approach

image

Digital Footprint

Built on Joomla.

Built withJoomla

Market Presence

Nationwide presence, based in CZ.

Origin

CZ

Market Scope

national

Languages

cs

Moto Aixam is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Moto Aixam. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary Raster logo

Primary Raster

Primary Logo
Combination Mark
IconText

Brand Codes

#a4221d

Signature ColorSupporting

Dark red used for the logo and primary calls to action.

Consistency80%
Website
ActiveOccasional

Helvetica Neue

Typography CodeSupporting

Used for headings and body text, providing a modern and clean appearance.

Consistency80%
Website
ActiveOccasional

Aixam 'A' logo

Signature ShapeSupporting

The Aixam logo features a stylized 'A' within a blue circle, often accompanied by the brand name.

Consistency90%
Website
ActiveOccasional

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