MOVEGYM logo

MOVEGYM

The Everyman
Sports·Gym·movegym.cz

Serves Fitness enthusiasts in Brno

Open SansEnergeticProfessionalCommunity-focused11/12 intel

What Drives Them

🏠
The Everyman

Relatable and down-to-earth. Connects through belonging.

HealthCommunityProfessionalism

Color Intelligence

MOVEGYM anchors on a muted Yellow (#d6d4c8) as their primary brand signal, paired with Yellow (#bab49c), and accented by Orange. The palette leans warm — inviting and energetic.

#d6d4c8

Primary

#bab49c

Secondary

#ffffff

Background

#594e3b

Accent

#6e624a

Accent

#9a8e6e

Accent

warm palette(6w/0c)Yellow · Orange

Typography

MOVEGYM uses Open Sans across both headings and body — a sans-serif — clean, modern, and optimized for digital.

Aa
Open SansBodySans Serif
Aa
Open SansHeadingsSans Serif
Aa
Lucida GrandeUISans Serif

Logo Anatomy

MOVEGYM uses a combination mark — pairing symbol with wordmark for versatility.

Type

Combination Mark

Contains

Icon + Text

Brand Character

MOVEGYM is authoritative and decisive, energetic and passionate, simply spoken and accessible.

Confidence
80%
Enthusiasm
75%
Formality
65%
Warmth
60%
Urgency
40%
Voice Person

first_plural

Reading Level

high_school

CTA Style

direct

Signature Words

movegymbrnofacebook

Design Playbook

Lighting

natural

Color Treatment

full_color

Icons

flat

Navigation

horizontal

Call to Action

rounded

Spacing

loose

Hero Approach

image

Digital Footprint

Built on React, active on 1 social platform.

Built withReact
Social
facebook

Market Presence

Local market, based in CZ.

Origin

CZ

Market Scope

local

Languages

cs

MOVEGYM is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by MOVEGYM. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary Raster logo

Primary Raster

Primary Logo
Combination Mark
IconText

Brand Codes

D6D4C8

Signature ColorSupporting

Used as a background color on the website.

Consistency70%
Website
ActiveOccasional

Open Sans

Typography CodeSupporting

Used for body text, creating a clean and readable feel.

Consistency90%
WebsiteSocial
ActiveOccasional

MOVEGYM font

Typography CodeSupporting

The MOVEGYM logo uses a sans-serif font with a modern, geometric feel, and the words "HEALTH • STRONG" are in a smaller, bolder font underneath.

Consistency90%
Website
ActiveOccasional

Fitness action shots

Photography Style CodeSupporting

The website features high-quality, dynamic photographs of people engaged in various fitness activities, often showcasing strength and flexibility.

Consistency80%
Website
ActiveOccasional

Social Media Intelligence

Facebook

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