MUDr. Jiřina Alšová
The Caregiver“Praktický lékař pro děti a dorost + akreditované školicí středisko pro obor pediatrie”
Serves Parents of children and adolescents
What Drives Them
Puts people first. Builds trust through genuine care.
Color Intelligence
MUDr. Jiřina Alšová anchors on Red (#cd2926) as their primary brand signal, paired with Red (#f6654f), and accented by Red. The palette leans warm — inviting and energetic.
#cd2926
Primary
#f6654f
Secondary
#c73d3b
Accent
#f1e9e5
Accent
#dbcfca
Accent
#652527
Accent
Typography
MUDr. Jiřina Alšová uses Roboto across both headings and body — a sans-serif — clean, modern, and optimized for digital. Single-font system — disciplined and consistent.
Logo Anatomy
MUDr. Jiřina Alšová uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
MUDr. Jiřina Alšová is formal and professional, authoritative and decisive, warm and approachable.
third
high_school
direct
Signature Words
Design Playbook
Digital Footprint
Built on WordPress.
Market Presence
Local market, headquartered in Liberec, CZ.
CZ
Liberec, CZ
local
cs
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Logo Variants
Primary Raster
Primary LogoBrand Codes
MUDr. Jiřina Alšová
The brand is the name of the doctor.
Burgundy Red
Used in the logo and as accents throughout the website.
Red Cross
A red cross symbol is used as a logo, commonly associated with healthcare.
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