MUDr. Václav Tomášek
The EverymanWhat Drives Them
Relatable and down-to-earth. Connects through belonging.
Color Intelligence
MUDr. Václav Tomášek anchors on Blue (#e0f1f9) as their primary brand signal, paired with Blue (#c3d8e3), and accented by Blue. The palette leans cool — projecting trust and professionalism.
#e0f1f9
Primary
#c3d8e3
Secondary
#a3b9c4
Accent
#0bf4f4
Accent
#07bcbc
Accent
#507070
Accent
Typography
Headings set in var(--bs-body-font-family) (a sans-serif — clean, modern, and optimized for digital), body in var(--bs-font-sans-serif) (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
MUDr. Václav Tomášek uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
MUDr. Václav Tomášek is formal and professional, authoritative and decisive, warm and approachable.
third
high_school
formal
Signature Words
Design Playbook
Digital Footprint
.
Market Presence
Local market, headquartered in Ostrava, CZ.
CZ
Ostrava, CZ
local
en
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Logo Variants
Primary Raster
Primary LogoBrand Codes
MUDr. Václav Tomášek
The brand is named after and features the doctor.
Teal
Used in the website design.
Rod of Asclepius
The Rod of Asclepius, a snake entwined around a staff, is used as a symbol of medicine and healing.
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