MUDr. Zdeněk Šmíd, s.r.o.
The RulerServes Patients seeking orthopedic care
What Drives Them
Organized and dependable. Creates order and stability.
Color Intelligence
MUDr. Zdeněk Šmíd, s.r.o. anchors on Blue (#d8dded) as their primary brand signal, paired with Blue (#3a50a0), and accented by Blue. The palette leans cool — projecting trust and professionalism.
#d8dded
Primary
#3a50a0
Secondary
#788bc5
Accent
#aab6dd
Accent
#1068bd
Accent
#fdfefe
Background
Typography
Headings set in Google Sans (a sans-serif — clean, modern, and optimized for digital), body in Lato (a sans-serif — clean, modern, and optimized for digital). 6 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
MUDr. Zdeněk Šmíd, s.r.o. uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
MUDr. Zdeněk Šmíd, s.r.o. is formal and professional, authoritative and decisive, technically detailed.
third
college
direct
Signature Words
Design Playbook
Digital Footprint
.
Market Presence
Local market, based in CZ.
CZ
local
en
MUDr. Zdeněk Šmíd, s.r.o. is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by MUDr. Zdeněk Šmíd, s.r.o.. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
MUDr. Zdeněk Šmíd
The brand is named after and features the founder, a medical doctor.
#1067bc
Dominant blue used in the website's header and other key elements.
Lato
Used for body text, providing a clean and readable appearance.
2026
Mentioned in the context of future dates and announcements.
Knee joint illustration
A stylized illustration of a knee joint, depicted in white against a blue background, with a simple, flat design and a subtle shadow effect.
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