Muž roku
The RulerServes Aspiring male models and individuals interested in show business
What Drives Them
Commands authority and sets the standard for the category.
Color Intelligence
Muž roku anchors on a vivid Yellow (#ffd203) as their primary brand signal, paired with Red (#51332f), and accented by Orange. The palette leans warm — inviting and energetic.
#ffd203
Primary
#51332f
Secondary
#997657
Accent
#aca693
Accent
#d9b421
Accent
#ffffff
Background
Typography
Logo Anatomy
Muž roku uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Muž roku is authoritative and decisive, energetic and passionate, simply spoken and accessible.
third
high_school
direct
Signature Words
Design Playbook
Digital Footprint
Built on React, active on 3 social platforms.
Market Presence
Nationwide presence, based in CZ.
CZ
national
cs
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Logo Variants
Primary Raster
Primary LogoBrand Codes
Muž roku
The brand name itself is a repeated phrase and identifier.
Czech Identity
The event is based in the Czech Republic and promotes Czech men.
Muž roku + Year
The event is named 'Muž roku' followed by the year it takes place.
Annual Event
The event is an annual competition, establishing a tradition.
Stylized Men
The website features illustrations of men with a distinct, slightly stylized and idealized aesthetic, reminiscent of fashion illustration.
Crown Icon
The logo features a stylized figure with a crown above its head, representing the 'Man of the Year' concept.
MUŽ ROKU Bold Font
The words 'MUŽ ROKU' are written in a bold, sans-serif font, creating a strong and recognizable visual element.
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